19 January 2012
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Merida UK rider heads to France
Merida UK rider Gregg Shrosbree is packing his bags in a few weeks time to make his first steps into a professional road racing career by joining a French road racing team for the 2012 season.
Read more ...
16 January 2012
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Big.Nine Carbon Team-D on test
A feature which has been in the works since the 2011 TransWales 7 day stage MTB stage challenge where Merida was the bike sponsors – has been the in depth test of the Big.Nine Carbon Team-D which is brand new for 2012.
Read more ...
15 December 2011
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Race Lite 904 review
One of our highlight bikes for 2012 was reviewed by the Cycling Active test team in the current January 2012 issue in a £999 and above test. And once again our bike scored highly where it matters.
Read more ...
16 November 2011
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Report from the Jon Egging Memorial Coast to Coast ride.
It has been a long and emotional year with our RAF friends.
In March we agreed to support a team of 20 pilots from the Red Arrows and Battle of Britain Memorial Flight (BBMF) in their charity bike ride – 400 miles in 4 days from St Davids Head to Lowestoft.
These guys were non-cyclists so we provided Road Ride 93 bikes, Alpina Pheos helmets and Birzman tools as well as plenty of advice and training.
The year started well with us producing tens of thousands of posters with RAF and Merida images and a mini catalogue on the back – the pilots gave them away at all the air shows through the season, and we attended a couple of big events sandwiched between the Red Arrows and BBMF displaying to over 150,000 people!
The year took its first terrible turn when Red 4 – Jon Egging was tragically killed in an accident after finishing a display at the Bournemouth Airshow.
In honour of Jon, the cycle ride was renamed and his wife Emma set up a charity in his name with the aim of helping disadvantaged youngsters. Emma also stepped up to take Jons place on the ride.
The ride itself was a superb effort by all involved.
The MUK truck was in attendance as a service wagon with Jason as a mechanic, the riders had a full support crew who did a phenomenal job, keeping everybody rolling, hydrated and fed. There was a permanent police escort, police motorcycle outriders, masseurs and a physiotherapist!
Read more ...
14 November 2011
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Video reports from the Merida Bikes road show
Our in-house camera team was out and about at the last leg of the Merida Bikes road show in Bristol putting some of the latest highlights of the 2012 on film.
So if you did not get the chance to join us at the show the short films we have put together will give you a short overview of what you can expect in 2012.
Sit back and enjoy the show!!
Read more ...
11 October 2011
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Day One - 400mile coast to coast
Tuesday 11th October and the 23 riders of the combined Red Arrows, Battle of Britain Memorial Flight and Blades started their epic coast to coast ride, in 4 days they will cover 400 miles from Haverford West to Lowestoft.
Read more ...
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Paul Hopkins to repeat his National Titles
After a very successful season in 2010 where Paul won the National Points Series as well as the National Champion title things were looking promising for this year.
Read more ...
13 September 2011
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James Cracknell going from strength to strength
Merida Bikes and Alpina helmets ambassador James Cracknell has been out on his bike over the last couple of weeks putting his stamp on some of the most prestigious events the UK has to offer.
Read more ...
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Reacto 907 tested by Cycling Plus
The Cycling plus test team took the Recto 907 out for an in depth test and came back with a big smile on their faces.
Read more ...
22 August 2011
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The most demanding Mountain Bike Race in Briton?
The GORE BIKE WEAR® TransWales, powered by Mercedes-Benz Vito Sport has come to an end on Saturday the 20th August and after more then 500km and 15000meters of climbing the winners of the various categories where crowned with their leader jerseys.
Read more ...
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Paul Hopkins to win the Brighton Big Dog.
Cross country specialist, current UK vets champion and long standing Merida UK rider Paul Hopkins had another great racing – this time at the Brighton Big Dog endurance event.
Read more ...
10 August 2011
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Merida bikes on Lorraine ITV program
Cycling is becoming more and more an important subject in today’s life and the popular ITV programme Lorraine looked in fine details at what is hot and what’s not in the pedal powered world of two wheels.
Read more ...
9 August 2011
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Merida, Birzman and Alpina supported TransWales to start this weekend
On the 13th August 2011 it is TransWales time again. For the 6th time the UK’s only stage mountain bike event will open its doors in Builth Wells to welcome riders from 16 nations to some of the best riding spots the UK has to offer. As in 2010 the GORE BIKE WEAR™ TransWales 2011 powered Mercedes-Benz Vito Sport is once more supported by Merida, Birzman and Alpina.
Read more ...
20 July 2011
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James Cracknell video on YouTube - make sure you watch it!
We supported James last year in his ill-fated attempt to ride, run and row across America.
Read more ...
19 July 2011
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Road.CC tests the digital torque wrench from Birzman
The test crew of Road.CC have been trying a few Birzman products over the last few months always commenting on the quality and innovation of the tool range - the latest addition to their test record is the digital torque wrench.
Read more ...
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Birzman’s T-Bar set tried and tested by the BikeList
The BikeList doesn’t just look at bikes but is also keen to see what other bike related products (including tools) are out there. The test crew had a closer look at the Birzman T-Bar set.
Read more ...
7 July 2011
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And there are off…
The wounded soldiers’ coast to coast mountain bike challenge started on Monday the 4th July with the traditional ‘dipping of the wheels’ in the Irish Sea in St Bees before heading east towards Robin Hood’s Bay.
Read more ...
29 June 2011
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Wounded soldiers “battle back” on coast to coast mountain bike challenge
On July 4th seven soldiers will set off on a fleet of Merida Trail 300D bikes to tackle the arduous ‘Coast to Coast’ off-road Mountain Bike route.
Read more ...
1 June 2011
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BBC’s early evening Flagship - One Show sees Alpina Brand Ambassador James Cracknell talk Helmet Compulsion.
Helmet compulsion is a hot topic at the moment with both corners fighting hard for their side to be heard. The BBC looked at the subject in a recent programme of The One Show on the 16th May 2011, which regularly achieves viewing figures of between 5-6 million per show.
Read more ...
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Merida UK rider Paul Hopkins is licking enduro blood
Due to his fiancés birthday Merida UK cross country power house Paul Hopkins could not make the trip to Dalby to get involved in the World Cup, but rather than sit at home the whole weekend and let his Time Trail race training (five starts / five wins) go to waste he decided to take part in the local Dorset Rough Riders MTB Enduro.
Read more ...
28 April 2011
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Merida Bikes in the latest issue of IMBIKEMAG
The recent launch of the Merida Biking Team and the new Big.Nine carbon 29er team bike has been a rather popular subject in the print and online media but in the recent issue of online bike magazine IMBIKEMAG the coverage has gone to a new level.
Read more ...
20 April 2011
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And the winner is…
The December issue of What Mountain Bike was christened the “Birzman” issue around the offices at Merida with not only a great interview with Birzman main-man and founder, Lawrence Kuo, but also a fantastic competition in which more than £1750 worth of Birzman prizes could be won.
Read more ...
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A weekend with the Queen of Mountain Biking!
We collected Gunn-Rita from Newcastle airport on Friday morning and visited Start Cycles in Newcastle, she charmed her new fans and Jake a very lucky 12 year old future cycling star who had taken time off school to meet her.
Read more ...
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Great result at Dalby Forest.
Our UK superstar rider Paul Hopkins is reigning National Champion, but had a shocking start to his 2011 campaign puncturing in round 1 at Sherwood Pines.
Read more ...
4 April 2011
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Seven podium finishes for Multivan - Merida at Cape Epic - and all on the Big.Nine
The Multivan Merida Biking Team finished the Cape Epic stage race with an outstanding record: Riders of the Multivan-Merida team finished on the podium seven times, getting two stage wins. In the overall classification, the best team finished in second and all teams made it into the top10.
Read more ...
23 March 2011
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Latest from James Cracknell
James Cracknell is being seen all over the place, promoting his programme following his incredible journey back from his near fatal head injury.
Read more ...
15 March 2011
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Multivan Merida Biking Team and Big.Nine 29er launch
Our team got recently together with the worlds press at our Multivan Merida Biking Team 2011 launch in Majorca. As in years gone by this highly sort after event is not just about meeting the team but also about seeing their new weapon for the upcoming season.
Read more ...
8 December 2010
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Birzman Damselfly – Birzman’s latest iF (International Forum) Design Award Winning Tool
The small but beautifully formed Damselfly compact chain tool story continues as it has just been awarded with a prestigious iF Design Award. Birzman now have 6 design awards across their range of tools and this mould breaking approach to tool design. With innovation ingrained in their design teams DNA, and natures inspiration all around them at their bespoke design studio in the Birzman compound, expect more of the same from Birzman over the course of 2011.
Read more ...
25 November 2010
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José Hermida Tribute video on YouTube
José Hermida has been one of the strongest and most consistent riders of the Multivan Merida Biking Team and after years or making a name for himself in WorldCup circles he finally landed his masterpiece, winning Mont-Sainte-Anne’s world championship race in September this year.
Read more ...
22 November 2010
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Exclusive interview in What MTB with Birzman founder Lawrence Kuo
Check out this month’s What MTB mag. (No.116) December 2010 issue, page 30/31 for an exclusive interview with Birzman founder Lawrence Kuo. Read more ...
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