“Beauty is in the eye of the beholder” - how comforting that skilled expert eyes look thoroughly at every MERIDA bike.
The Finishing Touch
Elegant finish for high-tech: Finally, the
complex paintwork and ...
... the decals reveal at very first sight what
your bike really is – a genuine MERIDA!
As a matter of course, the uniqueness of a bike differs it from another one. Example: In all categories, MERIDA delights with cutting-edge technologies which other bikes don’t offer – no matter if aluminium or carbon versions. As heart of every MERIDA bike, the frame is configured contemporarily by experienced industrial designers and carries a lot of brilliant technological innovations (e. g. “Double Chamber” reinforcement ribs, “Flex Stay” seat and chain stays, the “M.O.R.E.” suspension system or the visionary utilization of Bio Flax fibres). But the frame is not the only element turning each ride on a MERIDA into a truly unique experience.
All MERIDA models get their individual “colour dress” in a state-of-the-art painting line. Then, sophisticated decals are attached by complex precision work to provide each model with its matchless look. The last step is a protective clear coat layer which conserves the elaborate visual appearance. So with much attention to detail, a complete department exclusively guarantees that a MERIDA can be recognised already at first sight as something it really is: An individual piece of bicycle history!