MERIDA to extend partnership with Team Bahrain Victorious

Looking back at the last five years, and in particular, at the outstanding 2021 season, we are delighted to continue our involvement with Team Bahrain Victorious as the official bicycle supplier & technical partner.

Since its launch in 2017, we have been closely involved with the team and will continue to supply the race-winning bikes and technical advice alongside the other technical partners FSA, Vision, Prologo, Continental, and Shimano.

When asked how MERIDA benefited from the involvement and what the plans for the future were, Wolfgang Renner, CEO MERIDA Europe GmbH, commented, “Since its launch in 2017, we have been able to be part of this great team, and we are looking back at five successful seasons. Over the years, we were able to witness the outstanding progression and joined the team in celebrating their many great achievements.

With another exciting season just about to start, we are thrilled to confirm our ongoing involvement in the team.

We are looking forward to extending this successful partnership with another multiple-year contract and supporting the team with the most advanced material possible.

By closely working with the experienced staff and dedicated racers, we will do our utmost to enable the team to achieve its goals.

Milan Erzen, Managing Director, added: “Since the beginning, MERIDA has been integral to this project. They have provided us with the best equipment with a desire to continually innovate with our rider feedback.

We have just finished an incredible season, which is a testament to our great setup with MERIDA. We are excited for the project to continue in the future and work on winning bike races .”

MERIDA will continue to provide the team with class-leading bikes, like the test and award-winning REACTO aero bike, the newly launched SCULTURA and the time trial specific TIME WARP TT.